Creating an exhibition stand to reflect their values.
Exhibition / Creative
International Multi-Disciplinary Consulting Engineers, Cundall, were attending Data Centre World at London’s, eXcel Centre. The nature of the show meant it was awash with neon blue and white stands. Cundall wanted something which reflected their brand, their values and purpose, and made them stand out in a very digital world.
Cundall are one of the world’s leading engineers in the construction of data centres. Their business is sustainability focused and they wanted a structure and stand which reflected this.
Our team were conscious, given the service they provide, that they couldn’t just have another modular system. We, therefore, looked at a range of different structures, materials and technological integrations to answer the requirements.
The simple wood structure that was designed, developed, produced and erected used wood and natural moss. It allowed visitors to enter from any of its four sides and ensured they stood out amongst all the other stands at the show.
The stand produced was simple yet highly eye-catching. It made Cundall stand out amongst all the other businesses present at the show and captured their environmental credentials.