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David Knowles - Weblogs

Life beyond Google?
David Knowles
Posted Monday 12th November 2007

For most of us, online search begins and ends with Google. The UK represents the...



Down with the kids?
David Knowles
Posted Wednesday 24th October 2007

Are young people aliens? To marketers of a certain age, they may as well be. The...



Web 2.0 - Opportunity vs. Risk
David Knowles
Posted Saturday 6th October 2007

With all the buzz around Web 2.0, is a user-generated internet really the way fo...



Opt-in plans mean end of the road for DM?
David Knowles
Posted Friday 3rd August 2007

If the government's waste strategy comes to fruition, it potentially sounds ...



Social Networks - Here to Stay
David Knowles
Posted Monday 30th July 2007

Social networks have not only changed the way we share information and stay in t...



USP and ESP R.I.P.
David Knowles
Posted Tuesday 17th July 2007

When it comes to selling or marketing, everyone needs an 'in'. A means o...



Love It Or Hate It?
David Knowles
Posted Friday 8th June 2007

So, the new 2012 Olympic logo has been launched, and it seems, according to the ...



E-Paper - a sound alternative to print?
David Knowles
Posted Wednesday 23rd May 2007

In most households, newspapers and magazines create a fair-sized pile in the rec...



Zonal Post Proposal
David Knowles
Posted Wednesday 18th April 2007

If changes being suggested by the Royal Mail go through, the cost of direct mail...



Website Finally Live!
David Knowles
Posted Wednesday 28th February 2007

BCQ's website is now finally live! Why do these things, (for ourselves, not ...